Whitman Display

Overview | Styles | Details | In Use

The original styles of Whitman Display have found a home in newspapers, magazines, and books. The expansion of the family into heavier weights should provide even more opportunity for attention-grabbing headlines and a variety of typographic colors.

Here are just a few examples of Whitman Display in use in the real world.

Some of the publications that use Whitman Display:

  • Newspapers
  • The Standard, Nairobi, Kenya.
  • Telegraph-Journal, St. John, NB, Canada.
  • The Idaho Statesman, Boise, ID.
  • The News Tribune, Tacoma, WA.
  • Star Tribune, Minneapolis, MN.
  • Periodicals
  • Brides magazine.
  • Fortune magazine.
  • Ulricehamns Tidning. (Sweden)
  • Firda. (Norway)
  • Book Covers
  • Seascape Gardening by Anne Halpin. (Storey Publishing, 2006)
  • The Fence Bible by Jeff Beneke. (Storey Publishing, 2005)
  • How to Build Paths, Steps & Footbridges by Peter Jeswald. (Storey Publishing, 2005)

If you are aware of other uses of Whitman Display, or have used it in a project yourself, please let me know or send me a sample.

Examples from Fortune magazine

Fortune magazine gave Whitman a majority stake in their 2007 redesign, choosing the family for a primary role in both text and display. Whitman Display stands forth boldly on these cover examples. Inside, the typographic palette is further diversified with Popular and Benton Sans.

Examples from The Minneapolis Star Tribune

The Star Tribune (Minneapolis, MN) is remarkable for using only serif types for its primary typography, no sans serif. The display palette consists of Whitman Display for the news headlines, a custom version of the slab-serif Popular for section heads and feature stories, and TheSerif in a supporting role for decks, summaries, and captions.

Examples from The Tacoma News Tribune

The News Tribune (Tacoma, WA) divides headline duties between Whitman Display and FB Agenda. This sample is from the first page of their B section (local news), where Whitman takes the lead.

Examples from Brides magazine

Brides magazine likes to mix it up with a combination of Relay, Meyer Two, Biscotti, and Whitman Display for their display typography. The original Whitman text fonts are used for the somewhat rare instances of serif body text.